VIVANESS – the trade fair for natural cosmetics
Exhibition Centre Nuremberg
together with BIOFACH
Wednesday, 15 - Saturday, 18 February 2017
15 - 17 February 2017: 09:00 - 18:00
18 February 2017: 09:00 - 17:00
All the products exhibited at VIVANESS have either been certified by a recognized natural cosmetics certifier or the individual ingredients have been checked for compliance with the VIVANESS criteria.
Meeting place of the natural cosmetics sector
The International Trade Fair for Natural and Organic Personal Care, combined with BIOFACH - World´s Leading Trade Fair for Organic Food, is an important business event, an emotional event for the sector, and both a get-together and an opportunity for positioning. Not for nothing is the exhibition duo the annual platform for:
- Network: Nowhere else do all the customers, suppliers, partners and potential new customers meet personally in a comparable way.
- Market: This is where supply meets demand – for both visitors and the exhibiting companies. Manufacturers present their company and products to the whole community and observe and analyse the market and position themselves for the competition at the same time.
- PR: VIVANESS is used for imagebuilding by manufacturers and traders and all the stakeholders involved. With over 1,000 media representatives from 39 countries and extensive media reporting, the exhibition duo offers a powerful PR platform.
- Knowledge: The VIVANESS congress provides extensive information about the natural cosmetics sector. 6,566 congress participants sourced information at 106 individual events at the BIOFACH congress in 2016.
- Politics: Every year, the exhibition duo gathers representatives from politics, associations, NGOs, VIPs and other opinion formers and figures of public interest. Here the organic stakeholders discuss matters concerning the future of the market and use this joint platform for shaping the future.
Success story of VIVANESS
Natural cosmetics have been part of the product spectrum at BIOFACH - World´s Leading Trade Fair for Organic Food, since the exhibition was launched in 1990. As the range of natural cosmetics grew constantly and the demand also increased, this segment was separated in 2007 and has taken place parallel to BIOFACH ever since as the independent exhibition VIVANESS.
In this period VIVANESS has established itself as the International International Trade Fair for Natural and Organic Personal Care. 250 natural cosmetic exhibitors gathered at VIVANESS 2016 in hall 7A. Take a look back at the last BIOFACH and VIVANESS and whet your appetite for the coming exhibition duo:
- 91 % established new business relations.
- 84 % of the exhibitors expect their post-exhibition business to be good.
- 87 % of the visitors are involved in purchasing decisions in their company.
- 47 % of the visitors were international guests, mainly from Italy, Austria, the Netherlands, France, Spain, Poland, Switzerland, the Czech Republic, Great Britain/Northern Ireland and Belgium.