New date: 26 - 29 July 2022 // Nürnberg, Germany
International Trade Fair for Natural and Organic Personal Care

The entire world of natural cosmetics and personal care, live at VIVANESS 2022

The VIVANESS will be taking place as a one-time Summer Edition from July 26 - 29, 2022.

Experience the diversity of natural cosmetics and discover the latest innovations: At VIVANESS, the international trade show for natural cosmetics and personal care, once again you can finally experience it all live and in person from July 26 to 29, 2022, and do so safely! And that’s not all – the advantages of the digital world are included as well. For four days, now from Tuesday to Friday, you will be able to enjoy a true feast for all your senses, along with inspiring encounters and opportunities for exchanging ideas and insights. Indulge yourself by sampling the many different sensory experiences, be inspired by the innovations and ideas of emerging German and international companies, and find out more about important topics of the future at the congress associated with the trade show!
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Why you definitely won’t want to miss VIVANESS 2022

Variety & expertise: Here you will find an up-to-date overview of the rich and varied array of natural cosmetics and personal care products, including inspiring new developments for natural beauty and a healthy natural world.

Reasons for visiting

High standards: Here you can receive guidance in finding your way around the booming international market of natural and sustainable cosmetics and personal care products, and be sure that all products meet clear and transparent standards.

Reasons for visiting

Networking: Here you can experience the international world of natural cosmetics and personal care more intensively than anywhere else. Be part of the community, get to know its people, and discover new markets and opportunities.

Reasons for visiting

Trends & inspirations: Here you will get to know the pooled power of innovation in the natural cosmetics and personal care industry, which, along with its focus on new ingredients and active substances, has long kept its sights set on climate protection, zero waste, diversity, and digital solutions.

Reasons for visiting

Getting back to real life: ReExperienceLive

Being there in person, experiencing surprises, enjoying chance encounters, achieving more together – these things are important to us, for both the trade show and the associated congress. Safety remains our top priority here. New features include digital extensions that offer you numerous advantages.

Innovations and trends

Innovations and trends

High demand and major challenges have given innovations a boost and helped the natural cosmetics and personal care industry, which has always been sustainable, to become even more ethical, regenerative and future-oriented.

Innovations and trends

Experience a breath of fresh air at the novelty stand (hall 8), the "Innovation made in Germany" pavilion (hall 9), and the special show Breeze dedicated to international start-ups (hall 9).

VIVANESS Congress: Sharing knowledge and exchanging ideas on cutting-edge topics

How does the market shift when social values do? What new and supplementary topics, strategies, and channels can natural cosmetics and personal care companies use to set themselves apart from “green” initiatives in the beauty industry in a positive, credible, and authentic way that is also future-proof? The VIVANESS Congress will deal with topics and urgent questions like these.
Markets & analyses
How can natural cosmetics and personal care maintain their central role in the expanding green beauty market?

Trade and sales of the future
What strategies are likely to be most successful in the age of online and omnichannel sales?

Consumer insights & communication
What new and creative forms of authentic communication resonate best with recipients?

Packaging & other segments of innovative value creation
How can refill, recycling & the like help with future-proof positioning?
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Know you are always in good hands with our hygiene concept

The hygiene concept for BIOFACH and VIVANESS is based on the Infection Protection Measures Ordinance that is currently in effect, along with the framework hygiene concept for trade shows and exhibitions that is in effect in Bavaria. This hygiene concept has already proven itself at all of the events held on the NürnbergMesse premises since September 2021, where it was successfully implemented and accepted. It goes without saying that BIOFACH and VIVANESS are being held in compliance with the hygiene and protection measures required by the authorities at the time of the event. Our concepts, which we adapt on short notice in accordance with the pandemic situation and legal requirements, provide a platform where networking and business can take place with a feeling of safety and well-being. All detailed information and applicable regulations for both exhibitors and visitors can be found in updated form at:
See you at VIVANESS 2022!