Fish4Ever was founded on the idea of bringing Organic values to sustainability in fish. We have a very holistic approach focusing on Land Sea and People. We support small fishing communities, local economy and the best fishing practices. Fish4Ever has chosen This Fish traceability system to allow consumers to trace the fish back to the boat that fished it. Simply enter the code from the can at www.thisfish.info to find out where, how and by whom the fish was fished.