For more than five hundred years, the Quinoa (chenopodium Quinoa willd) has been used by the Andean population as the basic nourishmenton account of it´s nutritional and therapeutically value. The real nutrition value of the Quinoa is not only the protein level, but the protein quality. The perfect combination of a large portion of essential aminoacids for human nourishment, gives the cereal the highest biological value among all cereals.
The Quinoa also has two important aminoacids for the growth (Arginine and Histine), converting the cereal as the best potential baby and children food. In other hand it does not contain gluten.
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It is said that wisdom has much to do with the capacity of creating, and creating is more an art than a science. The experiences lived by a person throughout his/her existence is transformed in creations, and by consequence in acquired wisdom.
In the same way, a company is a living being that throughout the years contributes to its community not only by making its workers feel comfortable at work, but also by creating for all the inhabitants and consumers true spirit and identification with its brand.
It is so that SIMSA, during its 78 years of existence, has entered in the hearts of all Bolivian consumers with its brand PRINCESA, which is no doubly a symbol of quality and property of the community. It has been 75 years of joy, suffering, fights, success, and other experiences shared with each one of its workers who consider themselves as part of the Princesa family.
SIMSA has as a core value a constant upgrade and as a challenge of permanent improvement to reach the capacity that will allow us to achieve new heights. For that reason it has been awarded with certifications to its management systems: Quality (ISO 9001:2008); Environment (ISO 14001:2004); Health and occupational security (OHSAS 18001:2007).
The upcoming challenges present in the future remain as goals to be achieved, because Princesa’s Family is a team of people with clear objectives, professional capacity and mainly enterprising spirit.